Date: Wed 18th November, 9:30am – 4:30pm, 45 min timeslots available
Understanding the routes to market available to your business and how you should service these channels is critical to ensuring you sell your product or service in global markets.
There are a number of channels for any technology business and all should be considered before determining which ones are the most appropriate including:
- Direct to client
- Manufacturing/solution partner
- Reseller/distributor partner
- Strategic partner
- Partner hybrid
If you would like to discuss your current routes to market strategy or want support developing a strategy for your tech start-up, why not book a 1:1 surgery with our commercialisation specialist Andrew McGee at Innovation Centres Scotland Ltd.
Please note that each surgery will last 45 minutes.