Events in March, 2008
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Innovation and Entrepreneurship – The Future of the Scottish Economy (internal event)
Mar 08 6 Start: 09:30 End: 16:00
Thursday 6th March 2008, Hillington Park Innovation Centre, Glasgow.
Innovation and Entrepreneurship are key in helping drive the Scottish economy forward and we have the opportunity to raise the profile of Scotland and highlight the good practice that is being developed across the country in centres of excellence such as Hillington Park Innovation Centre winner of UKBI’s Established Business Incubator of the Year 2006.
Throughout the day a range of issues will be discussed including the economic development agenda in Scotland and the relationship between economic development and business development as well as some examples of success stories from Scotland, England and further a field. Join us at what looks set to be a highly informative, interesting and thought-provoking event.
Programme*
09.30am Coffee & Registration.
10.00am Welcome, Introduction & Aims for the Day - UKBI.
10:15am Keynote Speech - The Political Landscape for Sustainable Economic Growth & Development
10.45am SESSION 1 - Driving Innovation and Entrepreneurship Forward through Business Incubation.
11:30am Networking Break
12:00pm SESSION 2 Case Studies
- Oxford Innovation Ltd
- Hillington Park Innovation Centre
- Q & A
1.00 pm Lunch & Networking
2.00pm SESSION 3 - The Relationship between Business Development & Economic Development. - Dr. Brian McVey, Head of Enterprise Policy, Scottish Enterprise Q & A
2.45pm SESSION 4 - Business Incubation – How are they doing it in Europe? Case Study
- Chalmers Innovation Centre, Sweden.
- Q & A
- Olle Stenberg, President, Chalmers Innovation Centre
3:30pm Discussion Point - Chaired by Peter Harman, Deputy Chief Executive, UK Business Incubation
4:00pm Summary & Close Price: £100.00 members / £150.00 non-members (prices are exclusive of VAT at 17.5%)
Thursday 6th March 2008, Hillington Park Innovation Centre, Glasgow.
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Presentation and Pitching Workshop
Mar 08 12 Start: 10:00 End: 17:00
Bill Joos of Garage Technology Ventures and GotoMarketingdelivers one of the workshops of the cross-disciplinary, transatlantic series of seminars co-sponsored by The Edinburgh Entrepreneurship Club and the Edinburgh-Stanford Link of the School of Informatics. More than any other Silicon Valley lesson, what Scotland really needs, Bill brings to it in this session. "Its not what you say but how and when you say it".
The event which is co-hosted by Edinburgh Stanford Link and Hillington Park Innovation Centre will cover three main areas;
1. The Top Ten Mistakes in Business Plans
Your business plan is the most important document you'll write as an entrepreneur. It can be the ticket to funding, and getting interest from potential clients and partners. Learn what _NOT_ to do so you can develop a hard-hitting, compelling business case for your company.2. Perfecting Your Positioning
Before you can pitch your company to raise funds or attract strategic partners and alliances, you've got to perfect your positioning. This workshop will provide you with a systematic approach to help you better determine your all important market definition and value propositions.
This program features a hard-copy, walk-away tool that helps define these for a technology based start-up company. Participants will be taught how to use this tool which is based on a case-study example of a real startup.3. Perfecting Your Pitching
Learn how to craft the best possible pitch (presentation) in the shortest possible time. This session will take you through the process of creating and delivering a compelling “elevator pitch”, executive summary and 12-14 slide company overview presentation."This seminar is a must for any company looking to perfect the sales pitch for their business!
About Bill Joos...
"Bill Joos is the principal of "Go To Market Consulting", based in Palo Alto, California. He works with early stage startups, venture capital firms and their portfolio clients.
Most recently he spent 6 years as the VP of Entrepreneur Development at Garage Technology Ventures, an early stage venture capital firm that he co-founded along with Guy Kawasaki. His reputation at Garage was that he provided their clients with effective, hands-on, action-oriented strategic and tactical mentoring and coaching.
Bill has worked with literally hundreds of early-to-mid stage startups and helped them polish and clarify their messages and refine their fund-raising and customer presentations; but his contributions to them extended well beyond being a "Pitch Doctor". He has mentored and coached them in go to market strategies, revenue and pricing optimization, business alliances, business development, partnerships, and marketing.
Over 15,000 entrepreneurs worldwide have attended conferences where Bill has been a featured keynote speaker on various entrepreneurial topics.
He has also held sales and marketing positions with a variety of companies, including IBM and as a VP at the software division of Apple Computer.”
